Die Leute lieben PosterMyWall
Nelson Achelengwa founded BESTech in 2019 to help young people in Cameroon and the United States move from school into the job market. The company teaches practical courses like Excel, Photoshop and video editing through its blog and YouTube channel, for learners aged 13 to 40. Its number one marketing channel is not a website or an ad network. It is WhatsApp.
BESTech runs a separate WhatsApp group for each course, where students get schedule updates, discuss lessons and share resources. Members invite friends and family, and many of those invites turn into new sign-ups. Every time a new video goes up on YouTube, Nelson posts it straight to the matching group so no student misses it. The visuals behind all of this come from PosterMyWall. Nelson creates every infographic, course announcement, video promo and short nugget of advice there, and those bite-size advice posts drive the most engagement. He keeps the format fresh by testing new layouts until something sticks, and he posts around 2 pm and 7 pm, when his audience is scrolling.
Your WhatsApp status can do the same job. Pick a vertical WhatsApp status template, add your announcement or offer, and share it in seconds. Keep your logo front and center with the logo maker, and turn the same design into tutor flyers or school admission posters.
